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Startups, the words usually conjure an image of youngsters busy at work developing apps, technical know-hows, suer friendly platforms to do business etc. something which will make the world a better place to live in, which will make the already tech savvy world more so and generally make our lives easier.
So while the young techies and others out there are doing what they are best suited for, we can help you with the non core but equally important functions which if not performed accurately will adversely affect your business.
Accounts and Finance – While you reap the benefits of your brainchild should you not be maintaining perfect accounts as per accounting standards? It is not necessary that you hire a full fledged department for this function. The experts can do it for you and provide you with accurate and reliable reports, based on which you can decide to add to the product range or drop the ones which are not making the desired revenue. Costing and pricing of products are also very important to decide if you are making optimal use of resources. These services can generally be outsourced to professionals, whose core area is on these lines. A good administrative set up is very essential and the backbone of any successful business, but very time consuming and irksome at times – outsource these activities to an expert and sit back and reap the benefits.

Most startups do not have to full time teams for functions like the above, or even a full fledged HR team until their business grows significantly and it merits an in house team for these functions. Effective outsource of these activities is the answer.

Virtual CFOs are available in the market, if you do not require a full time finance professional.

Human Resources – arguably the most important asset but most often the least important in the larger priority – but the right resources can scale your company to greater heights and the wrong ones can break you! Choosing the right team can be expensive and tricky. Temping of staff is one answer, the players in this field are many and you can choose the right human resource without having to bother about the nitty gritty. The team you may need maybe varying in size during the course of the business and this function can totally be outsourced, either for temp staff or even can be outsourced after the hiring is done. A whole gamut of services under the Human Resource Development like documentation, payroll, compensation packages, compliance, performance management, employee engagement etc.

Branding and Marketing – is another function that can be outsourced. While you concentrate on your business, research, identity, design and positioning, structuring of marketing process, Branding – rebranding can be outsourced. The right marketing strategy can drive business growth. Outsourcing done right can save you time and money.

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CA Shaji Varghese